The Capitol District — sevans.design

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THE ICE RINK

Annually, The Capitol District hosts an ice rink in their modern town square. The Ice Rink is a seasonal spin on the evergreen branding and in 2019, we partnered with Good Bear Creative on the Ice Rink’s art direction. Open from December 6 through January 21, the rink saw over 13k guests and 4 marriage proposals.

IGLOOS

Adapting to COVID-19 and social distancing, we helped the The Capitol District launch eight outdoor igloos in lieu of their annual wintertime ice rink. The Igloos act as safe outdoor shelters for guests where they can rent movies, order take out and drinks, and feel comfortable with their intimate pod.

I led brand support for The Capitol District as a part of the SecretPenguin team.